Comprehensive Netmarble 2Q Hiding Marketing ratio · Increase
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[Eye News 24 Moon Young - Soo] Netmarble received a report card to lower the market forecast this year's market forecast this year. The publication 'The second country' earnings are warm unreasonable and the effect on marketing and increased labor costs.
Netmarble (Representative Kwon, Lee Seung Won) announced that sales of W577.2bn in the second quarter of 2021, operating profit of W16.2bn, W16.2bn, and net profit of W48.2bn.
Sales and operating profit, net profit fell 15.8%, 80.2%, and 43.4%, respectively. Express sales increased by 1.2%, but operating profit and net profit fell 70.1% and 22.1%.
In the second quarter, overseas sales recorded W424.6bn and accounted for 74% of total sales. The proportion of major games was the "Marvel Contest of Champions (13%) ',' seven cities: Grand Cross (13%) ',' the second country (12%) '.
In the first half of 2021, the Cumulative sales has fallen by 5.8%, 31% and 22.8%, respectively, from W11247.6bn, operating profit of W70.476bn and W70.6 billion in operating profit, and net profit of W110.1bn.
The company explained that the second quarter earnings were due to the sales of the 'Second Country: Cross World' on June 10, the second country: Cross World 'sales of marketing costs and labor costs due to the launch of the new business and the launch of the new work.
Netmarble, Daiga Wook said, "The reduction in operating profit is due to marketing costs and labor costs," said Netmarble, said, "The 2nd Nara Dictionary Marketing Enforcement and 1Q -
Netmarble is expected to strengthen global market competitiveness through the global launch of 'Marble Future Revolution' and social casino game companies 'Social Casino game companies'.
Marble Future Revolution will be released on August 25th to 240 countries except China and Vietnam. The Marvel Future Revolution, which has been developed by Netmarble's development subsidiary, is also a second collaboration game in Netmarble and Marvel.
In addition, there is a new release of 'Seven Knights Revolution', 'BTS Dream (Gaseous)', and 'Magakuya Island'. It is also planning to show the 'Seven Nights 2' released in Korea in November 20, 2010, which is a global market excluding China.
The recently determined spin-SEX is a global mobile social casino game genre company, which is expected to contribute to the enlargement of netmarble casual game lineup and strengthening business competitiveness. Social casino games are one of a typical casual game genre with a lot of global users with three-match puzzle games.
Lee Seung Won Netmarble, said, "Netmarble is expected to continue to grow by social casino genre," said Snee Extended Saven Slich, is expected to be between W750bn in W750bn annually on the basis for 2021. Connection performance will be reflected in warmth from 4Q this year. "
The future plans of Beauty and Health Platform subsidiaries established in June have also explained the future plans for netmarble hills. "Netmarble Hillby," said Baek Young-hoon, "Netmarble Hillby," said Netmarble Hillby, "said Netmarble, said that it is a first company that plus the Coway product," he said. "It is a basic strategy to proceed with a variety of customized total beauty & health care services.
Kwon Young-sik Netmarble representative is "The second quarter, followed by the second quarter, followed by Marvel Future Revolution, which is ahead of the launch of the global 240 countries in the second half of the second quarter, and various genres games, including Marvel Future Revolution, which are ahead of the launch of the Global 240 countries, I think the market competitiveness will also be strengthened. "
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